"Teaming up with DCG boosted our UK sales by 27% in just 3 months."
Miroslav Mikus

Miroslav Mikus

Chief Sales Officer at ESET


ESET began life as a pioneer of antivirus protection in 1992. The NOD32 antivirus became award-winning threat detection software generating an average annual revenue of €500+ Million.


Operating in a highly competitive market we needed to cut through the noise and convert prospects across numerous channels maximizing the number of trial downloads on the UK market.


  • GoogleAds account audit & optimization
  • New smart display and YouTube video campaigns
  • Restructuring of Google shopping campaigns
  • 24/7 bid schedules via Google Ads custom scripts
  • Automated PPC acquisition machines


  • 27% sales growth
  • conversion rates up by 32%
  • 52% ROAS increase

Are we a mutual fit?

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